|Mascha Van Zijverden
Research and development of (fashion) design curricula and educational concepts
My activities are aimed at the innovation and design of the Dutch (fashion) design and maker education. It is my ambition to better prepare designers and creative professionals for ‘lifelong learning’. This will allow them permanently to adapt to our complex and continuously changing world, driven as it is by concepts like sustainability, globalisation, digitalisation and circular economy. Herewith the synergy between traditional crafts and digital technologies can contribute to the development of new production methods and sustainable products.
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Mascha Van Zijverden is committed to the evolution and advancement of fashion design curricula, and continually questions how educational environments can respond to the current demands and challenges of the fashion industry. She is an advisor at the Creative Industries Fund NL and Amsterdam Fund for the Arts. She earned a bachelors degree in Fashion Design from ArtEZ Institute of the Arts and holds a master’s degree in Education in Arts from the Piet Zwart Institute.
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- Master of Education in Arts
(M Ed), 2016
Piet Zwart Institute,
Rotterdam University of Applied Sciences
- Bachelor of Design; Fashion Design
(B Des), 1991
ArtEZ University of the Arts, Arnhem
- ArtEZ University of the Arts, 2009 – 2017
. Research member ArtEZ Professorship of Fashion Design
. Research member ArtEZ Professorship Education in Arts and Culture
. Course Director ArtEZ Fashion Masters
- University of the Arts Utrecht, 2002 – 2009
. Head Bachelor Fashion Design
. Course Leader Master Fashion Design
Nominated for the 'Max van der Kamp thesis Award 2017' by the National Centre of Expertise for Cultural Education and Amateur Arts (LKCA).
Advisor & Ambassador of 'One-Off subsidies' at Amsterdam Fund of the Arts [AFK].
1st Prize WdKA Research Award 2016
2017.01 - 2017.06
Co-Designer at sQuare, a research project ['Ruimte voor Creatief Vakmanschap'] initiated by 'Practoraat Creatief Vakmanschap', ROC Amsterdam and funded by Creative Industries Fund NL.
Graduation Master Education In Arts [M Ed] at the Piet Zwart Institute, Rotterdam.
Recrafting Craft: A Synergy of Crafts within Fashion Design Education at Art Schools in the Netherlands.
Round Table 'Recrafting Craft'. An education project as part of the research Recrafting Craft: A Synergy of Crafts within Fashion Design Education at Art Schools in the Netherlands. Master Education in Arts, Piet Zwart Institute.
In collaboration with Waag Society.
Photo: Jimena Gauna, Waag Society (2016)
2014.11 - 2016.12
Director Fashion Design and Coordinator International Affairs at the Modern International Art & Design Academy [MIADA], Chongqing, China.
Design Advisory Committee Member at Creative Industries Fund NL [Stimuleringsfonds Creatieve Industrie].
2013.01 - 2013.05
External Examiner at the University of Borås, The Swedish School of Textiles.
>>> WORK IN PROGRESS (June 2018)
Re: Recrafting Craft:
An Exploration of the Implementation of a Series of Speculative Scenarios for Tomorrow’s Fashion Education
A design research project / publication in collaboration with Dirk Osinga [do|ob] & Georg Bohle.
Publisher: Hybrid Publishing, WdKA
Ruimte voor Creatief Vakmanschap (2017)
A design research project by Creative Industries Fund NL and ROC Amsterdam. A group of innovators, designers, education experts and researchers developed the 'work/learn' community: sQuare. An extensive programme set up for 'new creatives' to develop their entrepreneurial and creative skills in order to grow from new creative starter to flexible professional. In co-creation I worked on the development of the learning environment of sQuare; sQuare Academy and sQuare Accelerator Track [sQuat].
Research Report Learn, Act, Make!: PDF or ISSUU.
Recrafting Craft (2016)
A Synergy of Crafts within Fashion Design Education at Art Schools in the Netherlands.
A master thesis submitted in partial fulfilment of the requirements of the Piet Zwart Institute for the degree of Master Education in Arts [MEiA]. Rotterdam, the Netherlands: PDF or ISSUU.
Fashion Data (2016)
This publication features an essay by José Teunissen as well as information about designers, initiatives and companies written by Mascha van Zijverden. The book is presented during the relaunch of the exhibition at the Temporary Fashion Museum at Het Nieuwe Instituut, Rotterdam.
Fashion Data is on sale at Het Nieuwe Instituut and on view at ISSUU.